ABOUT
I'm a UX Strategist and Designer with a passion for translating human experiences, emotions, community, and commerce into the digital realm.
With a multidisciplinary background, I create experiences, services, and products across various platforms, including immersive installations, websites, apps, and interactive displays.
I have extensive experience in finance, e-commerce, and retail, helping companies develop high-performing digital experiences that drive revenue. My approach combines a deep understanding of users’ needs with tools that identify areas for improvement and opportunity.
I thrive in collaborative environments, leading teams to do their best work. By working closely with business stakeholders and cross-functional teams of designers, developers, and product managers, I tackle complex design challenges.
I’ve had the privilege of collaborating with brands such as JP Morgan, Nike, American Express, Google, Swarovski, MAC Cosmetics, Walmart, Johnson & Johnson, Verizon, Delta Airlines, IBM, and many others. I’ve also worked with non-profits, including the Metropolitan Museum of Art, the National 9/11 Memorial & Museum, the AdCouncil, and the Statue of Liberty-Ellis Island Foundation.
As both a principal and collaborator, my work has been recognized and featured by Microsoft Research, the Brooklyn Museum of Art, Eyebeam Institute, Tisch School of the Arts, and Communication Arts Magazine.